Specialized SEO
Is your SEO campaign for the finance and banking sector underperforming?
Fierce competition with banks and major fintech platforms
Facing challenges with SEO content due to the industry's complexity and high legal risks
Working with an agency while lacking knowledge of the financial sector
High SEO spending but low effectiveness
Struggling to Keep Up with SEO in the AI Era
SEONGON - A partner with deep insights into the Banking & Finance industry, helping you deploy effective & sustainable SEO
SEO Strategy Tailored for the Finance and Banking Sector
We do not apply a one-size-fits-all SEO formula. Each financial project undergoes tailored research: mapping keywords to the customer journey (awareness → comparison → decision), building content structures that meet YMYL standards, and establishing E-E-A-T signals suited to the specific nature of each financial product.
A team of experts with 14 years of experience
The SEONGON expert team has previously executed SEO campaigns for LPBank, BIDV, LienVietPostBank, and numerous other major financial institutions. They understand the distinction between compliant financial marketing content and content that violates regulations—and they know how to create content that achieves top Google rankings while remaining legally compliant.
Coordination - measurement - reporting process
Our reporting system is designed to meet the specific needs of marketing departments at banks and financial institutions, offering cost transparency, clear KPIs, and formats that are easy to present to senior management. You will always know exactly what value your spending is generating.
Exclusive AI Max SEO method
SEONGON is the first agency in Vietnam to offer a KPI commitment regarding visibility in AI Overviews. With SEO AI Max, your website not only ranks at the top of traditional Google search results but is also cited by AI when customers inquire about your financial products.
UNLOCK GROWTH WITH THE AIMAX SEO SOLUTION SUITE FOR THE FINANCE AND BANKING SECTOR
Query Fan-out
Expand keywords and optimize to capture more query fan-out
Semantic content
Create content that understands user search intent and is optimized for AI comprehension
Technical
Improve technical aspects to enable AI to better crawl and understand the website
Brand
Build authority and trust signals to earn AI’s trust and citations
What do clients gain by partnering with SEONGON
01 in-depth industry report
Research and analyze the market, industry, consumers, and the business’s current SEO performance using reliable, paid, third-party big data sources.
2-hour solution presentation
Provide in-depth consultation and address all of the enterprise’s inquiries
A lifelong companion
SEONGON is always ready to partner with your business, providing professional support and the latest knowledge throughout its development journey
01 long-term SEO strategic roadmap
Effectively address the business’s SEO challenges, from the big picture down to the details
6–9 months of working together with a One-Team spirit
Projects are managed by experts with top-tier SEO and marketing skills. Functioning like an in-house team, SEONGON is always dedicated to achieving the best possible results for the business.
We commit via contract — not just promises
Coordination, measurement, and reporting process
Traffic is measured via Google Search Console—Google’s official tool. It cannot be tampered with or faked. Penalties apply if KPIs are not met.
Gain a deep understanding of the specific characteristics of the finance - banking sector
SEONGON possesses practical experience in the YMYL sector—adhering to E-E-A-T principles, understanding content limitations imposed by legal regulations, and executing proper optimization without violating compliance standards.
Transparent monthly report
The detailed report covers: actual vs. committed traffic, keyword fluctuations, work implemented, and the strategy for the coming month. Nothing is hidden.
Track conversions — not just traffic
Set up conversion tracking from scratch—covering form submissions, phone number clicks, consultation chats, and more—to measure true ROI from SEO, rather than just looking at traffic.
Why choose SEONGON?
Years of in-depth SEO experience
The SEO project has been successfully implemented
Google Search Console Data Transparency
Month of commitment to contract results
“SEONGON doesn’t just increase traffic—they help us understand what customers are searching for and why they choose us over our competitors.”
— Marketing Director, Consumer Finance Company
20+ Businesses in the finance and banking sector have grown alongside SEONGON
EMPIRICAL EVIDENCE Numbers Don't Lie
Actual results from SEO projects implemented by SEONGON — measured via Google Search Console.
Project › GEO
MAFC bứt phá tăng trưởng với chiến lược SEO tổng thể ngành tài chính tiêu dùng
%
Organic Traffic
%
Doanh thu từ nguồn tự nhiên
Let SEONGON get to know you better
SEONGON is always ready to listen and work with you to find the most suitable solution.
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FREQUENTLY ASKED QUESTIONS
1. Why is SEO important in the marketing strategies of finance and banking companies?
2. How does the SEO strategy for the banking and finance sector differ?
3. How long should financial companies invest in SEO?
4. How do you assess the difficulty level of an SEO project?
5. How does SEONGON handle situations where the contractual commitments are not met?
6. Why is the cost of SEONGON’s new comprehensive SEO service (AI Max) typically higher than that of other providers?